Publication and Marketing

With your podcast show fully mixed and mastered, you now want to make it available for your audience to listen to, and with us you will learn everything you need to know in order to do just that.

We won’t only cut a straight line through the jungle of podcast publishing options, we will have you swinging on vines as you find and grow your audience to become Tarzan of the Airwaves.

You will learn all that you need to know about making your podcast available to your audience, and give you tips on how to direct a brand-new audience towards your show.

You’ll benefit from our knowledge of distribution, branding, press releases, social media, radio advertising, SEO, and using your skills to get your podcast show into a position where your audience will be able to find you.

I will teach you everything that you need to do, and more importantly, not to do, when publishing and marketing your show. Whatever the subject of your podcast, by the end of this course you will have all the skills necessary to make your podcast not just available, but searchable, findable, listenable and enjoyable by many, many listeners.

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Module Features
  • 2 hours of live training
  • Practical training
  • Downloadable course material
  • Full lifetime access
  • Tailored manual for your workflow
  • Certificate of Completion
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Complete Podcast Production Course

What you’ll learn

  • How to publish your podcast and make it available in podcast directories
  • Tips on creating artwork, and how to write a brief for a designer
  • SEO to ensure that your audience finds your show when searching
  • How to write a press release
  • Make the best of your social media marketing
  • Effective methods of cross-media promotion
  • Using analytics to help you assess, improve and grow your audience

What you will get from this training

You will come away learning the following:

Upload your show

Step-by-step guidance to making your podcast available

Find your audience

All you need for self marketing and promotion

Build your brand

How to create an image that will be recognised by your audience

Equipment

Find out about how to make the most of the equipment that you have, and what you need to add to achieve your goals.

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Online interviews

Ensure that you can provide your remote guests with the information they need to sound as clear and crisp as if they were in the room with you.

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Reducing background noise

Learn the secrets to minimizing background noise, ensuring your recordings are crisp and clear, focusing solely on your message.

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Mixing

Dive into the essentials of audio mixing to balance voice and music, crafting a harmonious and engaging podcast experience.

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Enhance with sound effects and music

Give your production the full professional broadcast treatment, adding depth and emotion to your storytelling.

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More on the course

Explore comprehensive modules tailored to elevate your podcasting skills, from recording to publishing, with hands-on guidance.

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No prior experience is required. Just the passion to make the best Podcast possible for your audience.

Your highly experienced trainer is live in the training with you to answer all the questions you have.

We offer a 30-day money-back guarantee.

The course is delivered online through a series of live training sessions and downloadable resources.

Testimonials

What People Are Saying

There are a lot of real people who have worked with Matt and love his work.

  • I have worked with Matt about a gazillion times over the years. He recorded one of the first ads I ever recorded for Nintendo 64 back in about 1936, and we must have recorded about two hundred documentaries for National Geographic together over the years. He’s an ace engineer. Super helpful. And he sorted me right out when lockdown happened, helping me set up my home studio and getting all the settings right. Go Matt.
    Dominic Frisby
    Journalist, Comedian and presenter of The Flying Frisby podcast
  • The course covered all aspects of podcast production, from scripting & presenting right through to the publishing & marketing of the show.  There was plenty of practical learning, which was hugely beneficial especially given the technical & complex nature of learning how to use the editing & mixing software.  
    I would highly recommend this course to anyone who is keen to have deep understanding of the podcast production process.  I would also highly recommend this course to any producer who wishes to enhance their knowledge of audio production as a whole.  
    Thank you so much Matt for a brilliant course!
    Maxine Bates
    Freelance Executive Producer/Senior Audio Producer/Podcast Producer
  • Matt’s support and guidance during the training made it incredibly easy to enhance my understanding of both the technical and creative aspects of Pro Tools. His expertise was evident throughout, which made complex concepts much more accessible and engaging than I expected! The confidence and proficiency I developed through my training with Matt have been crucial to my growth and achievements within professional audio, leading to a position with an incredibly well-respected team in the post-production industry. I would absolutely recommend Matt’s training courses.
    Oli Phillips
    Technical support engineer, HHB Communications/Scrub
  • Matt taught me everything I know about editing and mixing, which as far as I can tell is everything that I have ever needed to know when editing and mixing my podcast. His course is clear, concise and relevant to what I need. His experience proved invaluable for improving our recordings as well. Tonnes of useful hints and hacks to elevate your podcasting game.
    Michelle Thomas
    PR consultant and co-presenter of Greens vs Blacks podcast


Still not sure?

Book yourself into my free webinar now, pick up 5 FREE pieces of advice, and find out more about what you will learn on the complete course.

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